Pink Platinum is by far the most interesting of not only the Colour Restore shades, but the Colour Restore range in general.
Pink Platinum features the same Iced Platinum Colour Restore formula and is designed to neutralise brassy and yellow tones to white. However, this version of the formula contains a mild pink pigment. Therefore, Pink Platinum not only neutralises yellow, but also turns the created platinum blonde result into a very soft delicate pink. This enables consumers to achieve a different type of soft rose white blonde that can look effective on a block blonde colour or ‘Blush Like’ on highlights, balayage and Ombre.
When Pink Platinum launched in 2016, it was the first time a neutralising toner offered a two in one benefit. It is just important to remember; Colour Restore Pink Platinum is NOT a pink pastel colour. Instead, it is designed for use on brassy, yellow blonde hair as a neutraliser. If Pink Platinum is applied to existing white neutralised hair, the shade will result in a lilac tone because the anti-yellow acid-violet molecules have nothing to neutralise and will display. Therefore, you need to remember to only use Colour Restore Pink Platinum when the hair is appearing brassy and in need of neutralisation.
When used as your regular anti-yellow toner, Pink Platinum will retain a delicate Rose Blonde shade within the hair. The rose hue is more an ‘off white’ as opposed to a solid pastel pink. Therefore, it is a wearable shade for all blonde consumers, regardless of age or blonde foundation.
For many reasons, some lightened hair types can find they have an unwanted green hue in the hair. Often this denotes the presence of a natural underlying yellow (brass) tone and an artificial blue tone. In recent times, the unwanted green tone has appeared when a blue based colour has been applied to the hair. However, using Colour Restore Pink Platinum can neutralise this unwanted green tone and produce a clean, light blonde. This occurs because the delicate amount of red colour molecule within the product (enough to produce pink) can counteract a green tone within the hair.
Generally, copper yellow bleached or lightened hair holds too much depth and warmth to be toned to a platinum. However, if you apply Colour Restore Pink Platinum to such a base, a Rose Gold shade would be achieved. This is because the acid violet (anti-yellow) toning pigments within the shade would neutralise a significant amount of the copper tone. However, the level of gold left un-neutralised would combine with the mild pink pigment (contained in Pink Platinum) and produce a Rose Gold shade.